Season-long partnership brings exclusive betPARX wagering offers to Chickie’s & Pete’s customers, launching with a Birds Kickoff Party at the South Philly flagship
PHILADELPHIA, Aug. 28, 2026 /PRNewswire/ — Two iconic names in Philadelphia sports entertainment, Chickie’s & Pete’s and betPARX, are proud to announce a new partnership that will enhance the game-day experience for football fans across the Delaware Valley.
Under the agreement, customers of Chickie’s & Pete’s — with 18 locations across the Philadelphia region — will enjoy exclusive gaming opportunities through the betPARX app. The season-long partnership spans all Chickie’s & Pete’s locations, giving fans access to exclusive betPARX casino and sportsbook offers throughout the football season.
The partnership kicks off with a Birds Kickoff Party today, at Chickie’s & Pete’s South Philly location, 1526 Packer Avenue, from 5pm – 8pm ET. The celebration will include interactive games, football jersey and merchandise giveaways, and betPARX ambassadors meeting fans.
“Philly fans are passionate, and their love of sports is unmatched,” said John Dixon, Chief Operating Officer of betPARX and Parx Casino. “We look forward to tapping into that passion and providing Philly fans with entertainment in all forms of online casino and sportsbook gaming.”
The partnership will feature integrated marketing targeted to Philadelphia sports fans, who are among the most loyal and passionate in all of sports. The sponsorship will include promotions and a strong branding presence at all Chickie’s & Pete’s locations.
In addition, the state-of-the-art betPARX Sportsbook at Parx Casino hosts watch parties all season long and features a 150-foot video wall, live tellers and sports betting kiosks.
The deal brings together America’s #1 Sports Bar and the #1 Casino in Pennsylvania. Philadelphia sports fans will be big winners, not just on game day but every day. They will have the thrills of a full casino and sportsbook at their fingertips, and can play their favorite games on a phone, tablet or device.
“We have always focused on giving fans more than just a game to watch,” said Pete Ciarrocchi, Chairman and CEO of Chickie’s & Pete’s. “This partnership with betPARX will take our experience to a whole new level and make our customers the biggest winners of all. We’re really excited about the arrangement.”
ABOUT betPARX®
betPARX is a wholly owned subsidiary of Greenwood Gaming & Entertainment® and features retail sports betting with a 7,500-square-foot, world-class sportsbook at Parx Casino. betPARX operates best-in-class iGaming and online/mobile-first casino and sports betting products in Pennsylvania, New Jersey and Michigan. For more information on betPARX, visit www.betparx.com.
ABOUT CHICKIE’S & PETE’S
Chickie’s & Pete’s is a Philadelphia-based crab house and sports bar with 18 locations across Pennsylvania, New Jersey, Nevada and Missouri. Founded in 1977 by Peter and Henrietta Ciarrocchi, Chickie’s & Pete’s began as a single corner bar in the Mayfair neighborhood of Northeast Philadelphia and has since grown to become one of the most recognizable brands in the region. Its famous, one-of-a-kind Crabfries® concession locations can be found in stadiums, arenas, boardwalks and amusement parks throughout the country. Chickie’s & Pete’s is a leader in forging innovative strategic partnerships and utilizing technology to bring together casual dining with interactive sports entertainment. The company combines family-based values with a love of all things sports and entertainment in each of its locations. Learn more at chickiesandpetes.com.
Media Contact:
Mike Baldini, Baldini Communications, mgbaldini@gobaldinicommunications.com, 215-870-5548
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SOURCE Chickie’s & Pete’s
