Johnsonville backs Milwaukee to win the championship, putting more than 400,000 brats on the line. Florida’s Natural answers with enough orange juice for 200,000 mimosas.
SHEBOYGAN FALLS, Wis., Oct. 23, 2026 /PRNewswire/ — A friendly baseball wager between Milwaukee and Tampa is putting hometown pride — and a whole lot of sausage and orange juice — on the table. Johnsonville and Florida’s Natural are raising the stakes in the race to win it all, giving their opponent’s city something extra to celebrate if they take home the W.
If Milwaukee comes up short, Johnsonville will bring brats to Tampa — one for each of the city’s 413,554 residents. If Tampa loses, Florida’s Natural will fulfill its end of the bargain by delivering enough orange juice to make 200,000 victory mimosas.
“We have been waiting 44 years to make this wager, so we’re going big,” said Jamie Schmelzer, Vice President of Marketing at Johnsonville. “We’re happy to pay out all those brats if things don’t go our way, and even happier winning all that orange juice. If the Brewers™ win, there’s going to be a lot of champagne in this town, and Milwaukee is not afraid of a mimosa.”
The city-wide wager honors the spirit of competition between two passionate fan bases eager to take home their first-ever championship win. It also unites two proud hometown brands as they bring a little more flavor to community connection and celebration.
“Is this the largest wager of its kind? Maybe,” said Kelly Wade, Director of Marketing of Florida’s Natural. “Milwaukee knows a great brat, but we’re betting Florida’s got the winning recipe. We’re stepping up to the plate with our great-tasting orange juice, and we’re looking forward to a little friendly competition. We just hope our friends at Johnsonville are ready to fire up the grill!”
Fans of all teams and tastes can follow the friendly wager on social media using #SausageVsOJ and visit Johnsonville.com or Floridasnatural.com to get their fill of the brands’ signature products.
Press assets are available HERE.
About Johnsonville, LLC:
Wisconsin-based Johnsonville is the No. 1 national sausage brand, selling and serving more than 80 different varieties of sausage across 40+ countries. Johnsonville products are sold at grocery and convenience stores nationwide. Founded in 1945, Johnsonville remains a family-owned company of obsessed sausage-makers that employs and develops more than 4,000 members globally.
About Florida’s Natural
Founded in 1933, Florida-based Florida’s Natural began with a simple mission: to share the goodness of citrus with families everywhere. Five generations later, Florida’s Natural is still growing goodness, combining a legacy of craft and care with a passion for new possibilities. What began with orange juice has blossomed into a delicious variety of juices, lemonades, limeades, and bold new blends. Today, Florida’s Natural is available through grocery and mass retail stores nationwide and in 40 countries globally. It continues to bring a little sunshine to families everywhere, with all kinds of flavor and all kinds of goodness in every glass.
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SOURCE Johnsonville
