New Spots Kick Off Comedian’s Extended Partnership with PrizePicks
ATLANTA, Aug. 31, 2026 /PRNewswire/ — PrizePicks, a leading sports entertainment company in the United States, today launched a new commercial series featuring superstar comedian Drew “Druski” Desbordes in celebration of his extended partnership with the company. Druski will expand his presence across the PrizePicks brand, starring in major advertising campaigns and creating co-branded original content.
“Druski has been a huge part of the PrizePicks’ family since the early days, sharing our Atlanta roots and a relentless pursuit to entertain the people,” said Joey Molko, Senior Vice President of Partnerships at PrizePicks. “Our relationship began years ago because he was a PrizePicks player himself who believed in what we were building. He has become one of the biggest stars in the world, and we are thrilled to continue to work together to create moments that will have everyone talking.”
The newly launched ads feature Druski locking in his game day picks on the PrizePicks app while working through a variety of real life situations. The fast-paced spots showcase the ease of getting in on the action with PrizePicks whether you’re at home, at work or on the golf course. The “WHATCHU ON” campaign will air nationwide this football season.
“I’m excited about extending my partnership with PrizePicks in advance of our football campaign,” Druski said. “I’ve always been intentional about working with brands that genuinely connect with my interests, and everyone knows I love sports and have been a fan of PrizePicks since the early days of their business. We’ve always aligned on creative authenticity and finding ways to weave humor into the spots we produce. I’m pumped to bring this campaign to life and I know the fans are going to be tapped in throughout the football season. We’ve got some surprises on the way too!”
Click here to download photos and videos of the new commercial campaign
In honor of the continued partnership, PrizePicks’ recently unveiled a 10-foot tall statue of Druski at the company’s Atlanta headquarters. The massive installation fits the comedian in a custom PrizePicks jersey and immortalizes his iconic layup that took over the internet during the 2025 NBA All Star Celebrity Game.
Druski officially joined the PrizePicks family as a brand ambassador in 2024 after years of collaborating with the company organically through his social channels. He has become one of the most recognizable faces tied to the PrizePicks brand, connecting his millions of fans with PrizePicks players nationwide. The extension reflects PrizePicks’ continued investment in creator-driven entertainment that resonates with sports fans across the country.
As PrizePicks continues to expand to new markets, investment into Responsible Gaming remains a key focus. In 2025, PrizePicks was awarded iCAP accreditation by the National Council on Problem Gambling (NCPG) for its Responsible Gaming practices and efforts, becoming the first and only fantasy sports operator to earn the certification. For more information on responsible gaming, visit www.prizepicks.com/responsible-gaming.
About PrizePicks
PrizePicks is one of the fastest growing sports entertainment operators in the United States. Founded in Atlanta, PrizePicks was built on the belief that fans everywhere deserve a more social, engaging, and rewarding sports experience. Today, PrizePicks is the #1 daily fantasy sports platform with an expanding predictions markets offering, making it one of the most engaging sports apps in the country. PrizePicks is committed to player protections and responsible gaming, while delivering the best experience for our fans. Learn more at www.prizepicks.com.
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