Cousins Maine Lobster San Antonio Hits the Road for Six-Day South Texas Tour

Food truck to make limited-time stops in Del Rio, Laredo, McAllen, Brownsville, and Victoria, bringing Maine lobster rolls from the border to the Gulf Coast

MCALLEN, Texas, Oct. 16, 2026 /PRNewswire/ — Cousins Maine Lobster, the nationally recognized seafood brand known for its authentic Maine lobster rolls and Shark Tank success story, is sending its San Antonio food truck on a six-day tour across South Texas from October 21st through October 26th.

Starting from San Antonio, the truck will roll west to the Rio Grande in Del Rio, then head south to Laredo, through the Rio Grande Valley to McAllen and Brownsville, and finish up the Gulf Coast in Victoria. Along the way, the team will be serving wild-caught Maine lobster and New England-inspired favorites at local breweries, shopping centers, and community gathering spots in each city.

Customers can look forward to Cousins Maine Lobster’s three signature lobster rolls: the Maine Roll served chilled with mayo, the Connecticut Roll served warm with butter and lemon, and the Garlic Butter Roll finished with garlic, Parmesan, and herbs. The menu will also include the brand’s newest creation, the Lobster Roll Flight, along with clam chowder, lobster tacos, and whoopie pies.

“South Texas has some of the most loyal food lovers around, and we can’t wait to put a lobster roll in their hands,” said Lindsay Herberger Director of Franchise Development. “Our San Antonio team is hitting the road to meet communities from Del Rio to Brownsville, and we’re bringing a little taste of Maine to every stop along the way.”

The South Texas road trip is led entirely by the Cousins Maine Lobster San Antonio team and reflects the brand’s approach of building excitement in new markets through limited-time pop-up experiences. By taking the truck beyond the city limits, Cousins Maine Lobster is bringing its menu directly to communities across the region and introducing the brand to new fans.

The full tour schedule is available below and online at Cousins Maine Lobster San Antonio. Customers are encouraged to follow Cousins Maine Lobster San Antonio on Facebook and download the CML Mobile App to order ahead, earn loyalty rewards, and confirm the latest schedule before visiting.

South Texas Road Trip Schedule:
Wednesday, October 21, 11am – 8pm: HTeaO El Paso – Del Rio at 301 Veterans Blvd., Del Rio, TX
Thursday, October 22, 11am – 8pm: Lowes Laredo at 6623 San Dario Ave, Laredo, TX
Friday, October 23, 11am – 8pm: Howling Rabbits Beerworks at 1200 Auburn Ave. Suite 350, McAllen, TX
Saturday, October 24, 11am – 8pm: Lowes Brownsville at 525 East Ruben M. Torres Sr. Blvd., Brownsville, TX
Sunday, October 25, 11am – 8pm: Lowes McAllen at 5700 N Tenth St., McAllen, TX
Monday, October 26, 11am – 8pm: Lowes Victoria at 8602 N Navarro St., Victoria, TX

To learn more about franchise opportunities with Cousins Maine Lobster, visit https://www.cousinsmainelobster.com/franchise.

About Cousins Maine Lobster:
Cousins Maine Lobster is a leader in fast-casual seafood, partnering with local entrepreneurs to bring the highest quality Maine lobster rolls to neighborhoods everywhere by way of their famous food trucks, brick & mortar restaurants, and a shore-to-door online shop that delivers the highest quality live Maine lobsters directly to your home. In 2012, Cousins Maine Lobster was co-founded by real-life cousins Sabin Lomac and Jim Tselikis with the desire to bring their local Maine family traditions to the West Coast masses. They later appeared on Shark Tank, where they partnered with real estate mogul and shark Barbara Corcoran. Since then, Cousins Maine Lobster has franchised to expand their footprint across the U.S. and has become one of the top Shark Tank investments of all time. For more information, visit www.cousinsmainelobster.com and follow on Instagram, Facebook, and YouTube @cousinsmainlobster and Twitter @cousinsmainlob. To find a location near you, visit www.cousinsmainelobster.com.

DISCLAIMER: The information contained herein is provided for informational purposes only and does not constitute an offer to sell, or the solicitation of an offer to buy, a franchise. No franchise will be sold to any resident of any jurisdiction, or for operation in any jurisdiction, unless and until the offering has been duly registered, exempted from registration, or otherwise qualified under applicable law, and the prospective franchisee has received a Franchise Disclosure Document.

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SOURCE Cousins Maine Lobster