With its new location on Park Avenue, the LA-based modular furniture brand expands to its third Florida presence, bringing its stain-resistant, reconfigurable modular sofas to Central Florida.
WINTER PARK, Fla., Oct. 7, 2026 /PRNewswire/ — 7th Avenue, the Los Angeles-based modern furniture brand known for its modular sofas and experiential showroom model, today announced the opening of a new 2400+ sq ft showroom at 520 South Park Avenue in Winter Park, Florida. The appointment-first showroom welcomes customers beginning Friday, October 9, 2026, with walk-ins also welcome.
7th Avenue is a modern furniture brand known for designing The World’s Greatest Modular Sofa – a problem-solving, ultra-comfortable seating system built for real life. Loved by homebodies, professional athletes, interior designers, families, and pets alike.
Roughly 70,000 to 95,000 sofas are sold every day (or a sofa sold every second!) in the United States (Source). Outside of a full renovation, a sofa is typically a consumer’s largest single home investment, driving 65% of purchases into retail stores (Source). 7th Avenue turns testing and buying a sofa into an experience you enjoy. In showrooms, highly trained brand experts offer tailored design consultations, guiding clients through modular configurations and fabric options with deep product knowledge.
Located along Central Florida’s premier walkable shopping and dining destination, the Winter Park location expands 7th Avenue’s footprint in the Sunshine State following its success in Miami. Park Avenue attracts visitors from across Greater Orlando, including Winter Park, Maitland, Baldwin Park, Windermere, College Park, and Lake Nona. “Central Florida is one of the fastest-growing and most dynamic regions in the country,” said Billy Shaw, Co-Founder and CEO of 7th Avenue. “The Greater Orlando area features an incredible mix of living styles, from historic Mediterranean-revival homes and lakefront estates to modern downtown condos. Opening on Park Avenue deepens our Florida presence and gives local shoppers a hands-on way to design furniture built for everyday living.”, said Josh Stinson, Co-Founder and COO of 7th Avenue.
Appointments for each showroom are available from 10:00 to 6:00 pm EST and bookable via 7th Avenue’s website.
About 7th Avenue
7th Avenue is a modern furniture brand merging elevated, contemporary aesthetics with functional innovation. Founded in 2022, the company debuted with a single flagship product: The World’s Greatest Modular Sofa. 7th Avenue transforms the modern sofa into a functionally luxurious centerpiece built for longevity, comfort, and peace of mind. With infinite modularity, 7th Avenue customizes every sofa, sectional, loveseat, armchair, and daybed by depth, seat width, and arm width. Each piece features memory-foam-blend cushions, adjustable back support, and stain-resistant performance fabrics with fully removable, machine-washable covers.
With 26 stores nationwide, 7th Avenue is bridging online convenience with a personalized retail experience. 7th Avenue believes testing and buying a sofa should be an experience you enjoy. In showrooms, highly trained brand experts offer tailored design consultations, guiding clients through modular configurations and fabric options with deep product knowledge. That same level of care extends into the home through third-party assembly via TaskRabbit Signature White Glove Delivery, where in-house specialists handle complete assembly, fabric steaming, on-site cushion firmness adjustments, and system tutorials. By prioritizing human connection across every touchpoint, 7th Avenue transforms routine furniture buying into a hospitality experience.
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SOURCE 7th Avenue
