New Detroit-based brokerage launches with a civic mission: expand access to homeownership, elevate leadership and invest in the city’s long-term sustainability
DETROIT, May 7, 2026 /PRNewswire/ — United® Real Estate today announced the launch of United Real Estate DTW Experts, a Detroit-based brokerage intentionally built to serve as more than a sales office and positioned as a long-term community stakeholder committed to advancing homeownership, leadership development and generational wealth across Metro Detroit.
Led by Deshonna Igwenagha, Managing Broker, CEO and Co-Owner, and Andy Bearden, Co-Owner and President, United Real Estate DTW Experts opens its doors at a pivotal moment for the city. As Detroit’s neighborhoods continue to rebuild momentum and opportunity, the firm enters the market with a clear mandate: provide education-first guidance to consumers and stewardship that aligns with Detroit’s ongoing renaissance.
A native and resident of Detroit, Igwenagha explains her firm’s approach to supporting Detroiters, “Homeownership is a powerful tool for stability and wealth creation, but it only works when people are supported before, during and after the transaction. United DTW Experts is in the heart of Detroit, was built to meet Detroit where it is today and intends to help people and neighborhoods thrive for generations. That requires education, trust and leadership — not just sales activity,” she stated.
The firm places education at the center of its model. United DTW Experts regularly hosts first-time homebuyer workshops and public education sessions, bringing together lenders, appraisers, inspectors and homeownership specialists to demystify the process and empower buyers. Education does not end at the closing table; the brokerage emphasizes post-close support, helping homeowners understand long-term financial stewardship, equity-building and property ownership responsibilities.
“Detroit presents a huge opportunity for people to move back, own a home and be part of this upswell of change. As a community, we now have more than 50% ownership rate, and we believe part of our mission is to increase homeownership to what it once was. Now we have a path for potential homeowners to become homeowners,” said Bearden.
Located in the heart of Detroit, United Real Estate DTW Experts serves the community with a hyper-local approach reinforced by national scale and innovative technology. The brokerage combines Igwenagha’s deep Detroit roots and real estate expertise with United’s proven systems, nationwide referral network and technology.
United Real Estate DTW Experts also distinguishes itself through leadership development, training agents to operate as informed advisors and community advocates rather than transactional salespeople. Its agents participate in monthly state-required continuing education classes at no cost, taught by approved instructors through the Michigan Association of REALTORS® and the State of Michigan. The curriculum emphasizes ethical and legal practices, market literacy and leadership skills that translate beyond individual transactions.
“Success is about being in the right environment, surrounded by the right people and support network. The future of Detroit is bright, and we know we can help people become part of that success story,” commented Igwenagha.
As Metro Detroit continues its evolution, United Real Estate DTW Experts positions itself as a partner in progress — committed to stewardship, servant leadership and creating opportunity beyond market cycles.
“I am most excited about the impact we can make: Changing lives, helping our communities, increasing homeownership rates and building generational wealth for our agents and communities. I have watched this city transform, and I am excited to be part of this change,” said Igwenagha.
Agents and teams interested in a confidential conversation about United Real Estate DTW Experts may contact Deshonna direct at 313-236-0048, Broker@dtwexperts.com or visit JoinUnitedDTWExperts.com.
About United Real Estate
United Real Estate (United) – a division of United Real Estate Group – was founded with the purpose of offering solutions to real estate brokers and agents in the rapidly changing real estate brokerage industry. United provides the latest training, marketing and technology tools to agents and brokers under a flat-fee, transaction-based agent commission model. By leveraging the company’s proprietary cloud-based Bullseye™ Agent & Broker Productivity Platform, United delivers a more profitable outcome for agents and brokers. United Real Estate operates in 37 states with 170 offices and more than 22,250 agents. The company produced over 74,000 transactions and $30.3 billion in sales volume in 2025. For more information, visit our official newsroom and access the full press release, multimedia assets and our latest news at the official United Newsroom.
Media Contact:
April Gonzalez
Media & Investor Relations
AGonzalez@UnitedRealEstate.com
504-237-3500
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SOURCE United Real Estate
