The multi-year partnership solidifies Mojo®‘s expansion in professional sports as the brand introduces a new way to energize on and off the court.
JACKSONVILLE, Fla., Sept. 3, 2026 /PRNewswire/ — Mojo® Energy Pouches, the innovative caffeine pouch brand transforming the way consumers experience energy, today announces a multi-year partnership with the Professional Pickleball Association (PPA) Tour, naming Mojo® the Official Energy Pouch of the PPA. The exclusive partnership also extends across the PPA Challenger Series, creating a platform for Mojo® to connect with professional athletes, recreational players and fans throughout the rapidly expanding pickleball community.
The partnership, which runs through July 2028, will bring Mojo® to the Carvana PPA Tour and Challenger Series events nationwide through product sampling, consumer activations, content, athlete and creator opportunities, hospitality and integrated marketing initiatives.
“Pickleball is an incredibly dynamic sport, and it represents the perfect environment for consumers to discover Mojo® and a completely new way to energize,” said Tiana Black, Marketing Director, Energy. “Our partnership with the PPA is about much more than showing up at tournaments, it gives us a national platform to introduce consumers to the energy pouch format, while demonstrating how Mojo® can fit into the active, social and on-the-go moments that make up everyday life.”
Founded in 2019, the PPA Tour brings together the world’s top pickleball athletes to compete at premier facilities across the country, while offering competition opportunities for amateur players of all ages and skill levels. The PPA Challenger Series extends the sport’s competitive ecosystem into local communities, creating additional opportunities for players and fans to participate in the continued growth of pickleball.
The partnership gives Mojo® a presence across not only the pickleball experience, but sport overall. The PPA Tour will provide a national platform for brand awareness, athlete storytelling and content, while the PPA Challenger Series will create opportunities for product trial, consumer education and community engagement, helping Mojo® introduce consumers to energy pouches in an authentic, active environment.
“Pickleball is built around energy, focus and community, from the amateur level through the professional ranks,” said Jacob Cohen, Chief Revenue Officer for the Carvana PPA Tour. “Our partnership with Mojo is a natural fit, bringing a new way to energize to our players and fans while introducing the brand to the growing pickleball community.”
Mojo® Energy Pouches deliver a portable alternative to traditional energy formats, with options of 50mg and 100mg of caffeine per pouch and caffeine naturally derived from Green Tea, B-Vitamins, Ginseng, L-Theanine, and Yerba Mate. With zero sugar and zero calories, Mojo®’s compact, on-the-go format gives consumers a convenient, flexible way to fuel their day when and where they need it most.
Throughout the partnership, Mojo® and the PPA will work together to create experiences that bring the brand and product directly to the pickleball community while extending the conversation beyond the court. From tournament days and travel to workdays, outdoor activities and social occasions, the partnership will demonstrate the versatility of energy pouches and help consumers discover where Mojo® fits into their own routines.
The partnership will span the 2026–2028 PPA Tour seasons, with plans to evolve the program through expanded athlete and creator storytelling, community programming, consumer experiences and additional partnership initiatives. Visit grabmojo.com for more information on Mojo® Energy Pouches.
VOLT + CO™:
Volt+Co™ delivers cutting-edge energy solutions designed to integrate seamlessly into the modern lives of multi-source caffeine consumers. Our portfolio of innovative, premium caffeine products like Mojo® Energy Pouches provides the flexibility caffeine consumers need to get their energy right, energizing their world, their way.
Volt+Co™ builds on the legacy of a legendary consumer products company with over 160 years of experience, upholding the highest standards for quality and customer service. We’re not just providing great tasting, innovative caffeine solutions, we’re empowering consumers’ worlds with products that are as forward-thinking and unique as they are.
About Carvana PPA Tour:
The Carvana PPA Tour engages and amplifies fans, partners and pickleball communities worldwide by encouraging everyone to BE THE BEST.
Founded in 2019, the Carvana PPA Tour is the only place to see pickleball’s biggest names compete for the sport’s most important championships and titles. The Carvana PPA Tour cements professional pickleball in the global sports ecosystem by attracting numerous multi-national partners, while consistently elevating the profile of pickleball globally via the sport’s largest international footprint. With a steadfast commitment to the greatest community in sports, Carvana PPA Tour amateur divisions attract thousands of players competing in multiple alongside the elite professional athletes at each tour stop.
Action from all Carvana PPA Tour tournaments can be seen live on Pickleballtv. For more information, go to www.ppatour.com, and follow us on social: Twitter/X, Instagram, TikTok, YouTube, Facebook, LinkedIn.
About PPA Challenger Series:
Founded in 2025, the PPA Challenger Series is a grassroots tour designed to provide aspiring pickleball professionals a pathway to the PPA Tour, the pinnacle tour of global pickleball. The PPA Challenger Rankings award players points based on their results at PPA Challenger tournaments, and top finishers will earn their spot in the “PPA Challenger Showdown in Dallas,” where players will battle for a PPA Tour contract. With a deep commitment to fostering growth and development within the pickleball community, the PPA Challenger Series nurtures emerging talent, encourages participation, and ultimately elevates the sport at all levels. For more information, go to www.ppachallenger.com and follow us on social: Instagram, Twitter/X, YouTube, and Facebook.
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SOURCE Mojo Energy Pouches
