Leveraging his leadership at For Us By Us Studios, Askew launches new venture set to deliver eight new series
NEW YORK, Sept. 14, 2026 /PRNewswire/ — Entertainment executive John Askew, President of For Us By Us Studios, has announced the launch of his media company, PrimeTime Productions TV, an independent production house focused on developing and producing original television and streaming content.
The launch builds on Askew’s years of experience in film and entertainment. As President of For Us By Us Studios, he has worked alongside J Alexander Martin, Co-founder and CEO of FUBU Network, to develop entertainment and content initiatives for over two years.
As Founder and CEO of PrimeTime Productions TV, Askew is expanding his focus on creating original programming for today’s evolving streaming marketplace. His existing relationship within the FUBU Network ecosystem gives him a rare dual advantage: a direct pipeline to air on FUBU Network, bypassing the pitch-and-license cycle most producers must navigate, plus the entertainment relationships built over his career to place a show elsewhere if there’s a stronger fit for its niche or genre.
“PrimeTime Productions TV is a natural progression of the work I have been doing in entertainment,” said Askew. “My experience as President of For Us By Us Studios has allowed me to understand the importance of compelling original programming. With PrimeTime Productions TV, we are focused on creating entertaining content featuring strong personalities, unique stories and ideas that connect with audiences.”
The company’s initial lineup includes:
- Beauty Brains Business-Atlanta, following entrepreneurs Khane’sha Monae and Treana McDowell as they build their empires and generational wealth
- Haitian Baddies South Florida, a look at the culture and connection of a group of Haitian beauties
- Snatched by Carmenlla, featuring a fearless female building her post-op care business
Future projects include:
- Kitchen Baddies, showcasing a saucy group of sexy chefs
- Like Father, Like Son, spotlighting famous athlete fathers and their soon-to-be-famous athlete sons
- Cartel Hustle, following rapper Taki Willis as he rolls the dice and drops new music
- House of Fragrance, opens the door to iconic luxury scents from renowned designer Sue Phillips
- Sculpted, starring Nurse to the Stars Rachel Rush and her world-famous clientele
“John has demonstrated leadership, creativity and a strong understanding of content development,” said J Alexander Martin, Founder and CEO of FUBU Network. “PrimeTime Productions TV creates an opportunity for John and his team to develop original programming that can help meet the content needs of FUBU Network. I am excited to continue working with John in this new capacity and look forward to bringing these projects to audiences.”
Askew will maintain separate roles at two distinct companies. Remaining President of For Us By Us Studios while leading Primetime Productions TV as CEO. Primetime Productions TV will develop and produce content, while FUBU Network will handle the majority of its distribution and streaming.
About PrimeTime Productions TV
PrimeTime Productions TV is an independent production company founded and led by CEO John Askew, developing original reality, lifestyle, entrepreneurial and entertainment programming for today’s evolving marketplace. Learn more at primetimeproductions.tv.
About FUBU Network
FUBU Network is a premier multimedia ecosystem founded by J Alexander Martin, co-founder of the iconic FUBU apparel brand, generating millions of unique impressions each month across internet, mobile, streaming and television platforms worldwide. Providing a platform designed to elevate culture for viewers and creators while serving as a hub for independent filmmakers, storytellers, and curated entertainment content. Learn more at fubumedia.com.
Company Contact:
John Askew
PrimeTime Productions TV
johna@primetimeproductions.tv
IG: @primetime_productions_tv
Media Contact
Leon Cosby III
(404) 448-9152
422522@email4pr.com
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SOURCE PrimeTime Productions TV
