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Home Press Releases Press Releases - Lifestyle

HTD’s New Documentary, Rooted in Craft, Earns a Feature Q&A in Furniture Today

Cision PR Newswire by Cision PR Newswire
September 10, 2026
in Press Releases - Lifestyle
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CEO Hank Cravey talks candor, craftsmanship, and what’s next for the Mango Foundation with Editor Emeritus Ray Allegrezza — as the film picks up two nominations at the Austin Spotlight Film Festival.

AUSTIN, Texas, Sept. 10, 2026 /PRNewswire/ — Home Trends & Design (HTD) has released Rooted in Craft, a new documentary filmed on location in Rajasthan, India between January and May of this year, taking viewers into the factories, foundries and quarries behind the company’s handmade furniture. The film’s release caught the attention of Furniture Today, which published a feature Q&A with HTD CEO Hank Cravey on September 1 — HTD’s own way, as the piece is titled, of telling the company’s story.

CEO Hank Cravey in HTD factory

“You can’t know what works until you’ve dealt with what doesn’t work.” — HANK CRAVEY, Founder and CEO, HTD

Where much of the industry favors evenly lit studio shots, Rooted in Craft takes a fly-on-the-wall approach inside working factories — following the artisans behind the joinery, the foundry behind the cast-iron, and the quarry behind the marble.

“You can’t know what works until you’ve dealt with what doesn’t work.” — HANK CRAVEY, Founder and CEO, HTD

Rooted in Craft is now screening at the Austin Spotlight Film Festival, where it has been nominated for Best Director and Best Documentary, with additional domestic and international screenings planned. HTD says the momentum behind the film is also pointing the company toward its next chapter: expanding the work of its Mango Foundation, including new tree-planting efforts and testing for clean drinking water in the communities where HTD works.

Watch Rooted in Craft here.

ABOUT HTD

Founded in 2005 and based in Austin, Texas, Home Trends & Design (HTD) is a trade-only source for handcrafted, solid-wood furniture and a founding member of the Sustainable Furnishings Council. Through the Mango Foundation, established in 2015, HTD partners with organizations including One Tree Planted and TreeFolks to plant trees and restore forests in the communities where it sources and builds — work it is now extending into clean water access.

Home Trends & Design • 8219 Burleson Road, Suite 500, Austin, TX 78744 • (512) 804-5450

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/htds-new-documentary-rooted-in-craft-earns-a-feature-qa-in-furniture-today-302874883.html

SOURCE Home Trends & Design

Cision PR Newswire

Cision PR Newswire

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