- Hand Hospitality to shape the next chapter of Genesis House’s culinary experience
- New restaurant concept to open later this fall
- Genesis House Showroom and programming to remain open throughout the restaurant transition
NEW YORK, Sept. 8, 2026 /PRNewswire/ — Genesis House today announced a partnership with Hand Hospitality, one of New York’s leading Korean-American hospitality groups, to usher in the next chapter of its culinary experience.
The partnership marks an important milestone in the continued evolution of Genesis House, building on its commitment to creating memorable experiences where hospitality, design, innovation and community intersect. As part of the transition, the restaurant will temporarily close beginning in September and is expected to reopen later this fall under Hand Hospitality’s leadership. Additional details will be shared in the coming months.
“Our restaurant has always been an essential part of how guests experience Genesis House and our distinctly Korean philosophy of elevated hospitality,” said Tedros Mengiste, chief operating officer of Genesis Motor North America. “We’re incredibly grateful to the culinary, service and leadership teams whose passion and dedication helped make Genesis House a destination for so many guests over the past several years. Partnering with Hand Hospitality allows us to build on that strong foundation and continue creating experiences rooted in warmth and genuine connection.”
Since opening in November 2021 in the heart of the Meatpacking District, Genesis House has welcomed hundreds of thousands of guests through a distinctive blend of hospitality, cultural programming, design and culinary experiences. The restaurant has played a central role in that journey, serving as a gathering place for guests to experience contemporary Korean culture, hospitality and cuisine while helping establish Genesis House as one of New York City’s most unique destinations.
Founded in New York, Hand Hospitality has earned a reputation for its thoughtful approach to Korean cuisine and hospitality, creating experiences that honor tradition while fostering a sense of connection and community. The partnership reflects a shared commitment to welcoming guests through authentic hospitality and memorable experiences.
“We are deeply honored to join Genesis House on this new journey, bringing our unique culinary perspective to this iconic space to bridge rich Korean traditions with the dynamic energy of contemporary New York City,” said Alex Park, director of Hand Hospitality.
More than a restaurant partnership, the collaboration reinforces Genesis House’s broader vision as a destination where people gather, connect and engage through shared experiences. Through exhibitions, community partnerships, educational programming and hospitality, Genesis House continues to create opportunities for discovery, conversation and cultural exchange.
As part of this transition, Genesis House will conclude its restaurant partnership with Restaurant Associates, whose team has helped shape the culinary experience since Genesis House opened in 2021. Their dedication to hospitality and guest service played a meaningful role in establishing Genesis House as a destination for locals and visitors from around the world.
During the transition, Genesis House will continue normal operations throughout the Showroom, offering guests the opportunity to see firsthand the design and engineering excellence of Genesis brand, including the all-new GV90 flagship SUV.
Additional details regarding the reimagined culinary experience and reopening plans later this fall will be announced in the coming months.
About Genesis House
Genesis House is a sophisticated oasis in the Meatpacking District, offering a curated escape into Korean hospitality, innovative design, and progressive experiences. Designed as an immersive destination, it invites guests to explore cultural programming, inspiring installations, luminary engagements, and a showcase of Genesis vehicles and technology. Rooted in collaboration and creativity, Genesis House brings together diverse perspectives through design, art, and meaningful exchange, creating a dynamic expression of the Genesis brand experience in the heart of New York City. For more information, visit www.genesishouse.com.
Genesis House on Facebook | Instagram
Genesis Motor North America
Genesis is a new global automotive brand that delivers the highest standards of design, safety, refined performance, and innovation while looking towards a more sustainable future. Drawing from its cultural heritage and distinctly Korean hospitality, Genesis crafts experiences focused on customers as “Son-nim”, or honored guests.
Genesis Motor North America offers a growing range of award-winning SUV, sedan, and electric models through its network of more than 190 independent U.S. retailers, in addition to its more than 30 Canadian agency distributors. Genesis now counts more than 100 standalone retail facilities across the North American region, with dozens more in development. Consumers can discover the brand through its many retail points, at Genesis House, the brand’s flagship space in New York City, or online at www.genesis.com.
Please visit our media site for the latest news at www.genesisnewsusa.com (United States) and www.genesisnews.ca (Canada).
About Hand Hospitality
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Founded by Kihyun Lee in New York City in 2011, HAND Hospitality is a hospitality group dedicated to creating distinctive dining experiences through a hands-on, collaborative approach. With a diverse range of bars and restaurants in the casual and fine dining spaces, HAND has built a reputation for bringing authentic Korean and Japanese culinary experiences to New York’s dining landscape. Beyond developing its own restaurants, HAND Hospitality works closely with chefs, restaurateurs, and brands to create and support new concepts, with experience spanning operations, menu development, branding, and hospitality strategy. The group’s growing portfolio includes acclaimed concepts such as Jua, Cho Dang Gol, Okdongsik, Joo Ok, Hojokban, Seoul Salon, and Her Name Is Han, among others.
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SOURCE Genesis Motor America
