NEW YORK, Oct. 13, 2026 /PRNewswire/ — Fine’ry, the award-winning, fast-growing fragrance brand, known for its elevated scents at accessible price points, is partnering with Sarah J. Maas’s best-selling series, A Court of Thorns and Roses™ (ACOTAR™) on a limited-edition fragrance collection inspired by the beloved fantasy universe. The collection celebrates the upcoming release of Sarah J. Maas’ highly anticipated new book, A Court of Splintered Harmony™, and invites fans to experience the world of ACOTAR™ through fragrance.
This collaboration marks another milestone in Fine’ry’s continued growth and evolution, expanding the brand’s impact through a culturally relevant partnership that brings together two immersive worlds. Inspired by the interconnected fantasy world of ACOTAR™, the collection reimagines four of the brand’s best-selling fragrances through the lens of iconic characters and destinations from the series.
“We’re excited to be part of such a beloved cultural phenomenon and to bring the world of ACOTAR™ to life through fragrance,” said Piyush Jain, CEO of Maesa. “The partnership is a natural extension of Fine’ry’s commitment to creating high-quality, sophisticated fragrances that make fine fragrance accessible to everyone. By bringing together the world of ACOTAR™ with Fine’ry’s most-loved fragrances, we’re giving fans a new way to experience the characters, stories and fragrances they know and love.”
“This collaboration brings together two passionate communities through the power of experiential storytelling,” says Samantha Chang, VP, IMG Licensing. “Scent plays an integral role in the world of ACOTAR™, bringing its characters and settings to life in a deeply immersive way. Fine’ry’s fragrances give fans a new way to step inside that world, translating the emotion and imagination of the books into scent. We’re thrilled to bring this collaboration to life with Fine’ry.”
The collection features four of Fine’ry’s top-selling eau de parfum fragrances – Flower Bed, No Prince Required, Ultra and The New Rouge – reimagined through the lens of the ACOTAR™ universe with exclusive, limited-edition packaging and olfactive worlds inspired by the iconic series.
- High Lady of the Night Court – Flower Bed
A luminous and captivating fresh, floral scent that captures Feyre’s journey to High Lady
- High Lord of the Night Court – Ultra
A bold, salty, and citrus fragrance that captures the power of Rhysand, the High Lord of the Night Court
- Night in Velaris – No Prince Required
Velaris, known as the “City of Starlight,” is the capital city of the Night Court, a jasmine-filled, sweet and magical ambiance.
- Moonstone Palace – The New Rouge
An opulent, warm, and ambery scent reflective of dancing throughout the lavish Moonstone Palace.
The ACOTAR™ x Fine’ry collection is available now at Target stores nationwide and Target.com for $29.99 each. The collection will soon be available at additional retailers, including Amazon, Walmart, CVS, Books-a-Million, Kroger, HEB and more, throughout the holiday season and into 2027.
About Fine’ry
Discover the world of Fine’ry, a brand founded and rooted in the craft of fine perfumery. Created with a simple mission – everyone deserves to feel fine – the brand is inspired by the latest trends and newest ingredients in the market, to craft unique scent experiences, and make them accessible to all. @fineryfragrance
About Maesa
The next gen beauty company, Maesa is transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible. Maesa believes beauty ignites inspiration, creativity, imagination, and connection, sparking new ideas and possibilities, and meeting unmet consumer needs. Through best-in-class design, formulation, brand creation and marketing capabilities, Maesa delivers new, better and different products with an unsurpassed speed to market. Maesa works with a variety of retailers to create and launch brands across beauty and wellness categories. The current portfolio includes Kristin Ess, Fine’ry, Being Frenshe, Hairitage by Mindy McKnight, Mixbar, and Niches & Nooks among other brands. For more information, visit www.maesa.com.
About Sarah J. Maas
Sarah J. Maas is the internationally bestselling author of the Court of Thorns and Roses, Throne of Glass, and Crescent City series, captivating millions with her intricate worlds, compelling characters, and masterful blend of romance, action, and adventure. With an astonishing 268 appearances on the New York Times bestseller list, she has cemented her status as one of the most successful authors of the modern era. Her works have sold more than 100 million copies in English and are published in 40 languages, earning her a devoted global fanbase.
For more than a decade, her sophisticated fantasy novels have inspired audiences through their exploration of hope, growth and self-love. She is often celebrated for reigniting the genre, even being credited as “a driving force behind the meteoric rise of a whole new subcategory in [fantasy fiction]” (TIME). Also a cultural phenomenon, the TikTok hashtag for her A Court of Thorns and Roses series boasts billions of views.
Her latest release, House of Flame and Shadow (January 2024), marked her biggest launch to date, spending 13 weeks on the New York Times bestseller list and breaking records within the fantasy genre.
About IMG
IMG Licensing is the global leader in brand licensing, managing licensing programs for the world’s best-known brands and trademarks. With over 25 offices worldwide, IMG Licensing provides a unique one-stop-solution for innovative brand growth across a diverse portfolio of clients from business, entertainment, fashion, food, gaming and sports. IMG Licensing is part of WME Group, a global network of businesses that represent the world’s leading talent, intellectual property, and brands. For more information, visit imglicensing.com.
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SOURCE Fine’ry
