AUSTIN, Texas, Oct. 25, 2026 /PRNewswire/ — French prestige beauty brand, Clarins, hosted an exclusive rooftop celebration in Austin, Texas, bringing together science, technology and innovation to celebrate its iconic Double Serum and a new era of Double Serum Eye.
Clarins welcomed 200 guests from the worlds of beauty, fashion and entertainment, including Emma Roberts, Damson Idris, Christina Ricci, Gavin Casalegno, Carlacia Grant, Jalen Thomas Brooks, Rebecca Donaldson, Lily Muni He, Lindsey Morgan, Jenson Button, Brittny Button, Tiffany Cromwell, Zach Shallcross, Kaity Biggar, Ken Eurich, Nicole Trufino, Connor Saeli, Dylan Barbour, Tyler Downs. Held atop The Modern, one of Austin’s premier luxury towers, guests enjoyed an immersive experience where science, technology and beauty converged.
Transforming the rooftop into a striking, golden-hued world inspired by Double Serum, Clarins brought its vision of skin longevity routed in science, nature and innovation to life through cutting-edge light installations, larger-than-life product projections and dynamic visual storytelling.
The experience extended to gastronomy, with renowned chef and Scratch Kitchen founder, Phillip Frankland Lee, presenting an exclusive omakase tasting inspired by Clarins’ longevity ingredients, reflecting the brand’s holistic philosophy of beauty from the inside out.
Bringing the Science of Longevity to Life
For one night, The Modern became a luminous expression of Clarins’ scientific heritage, with immersive installations highlighting the innovation and research behind Double Serum and Double Serum Eye.
For more than 30 years, Clarins has advanced the science of skin longevity, exploring the biological mechanisms of aging and the influence of lifestyle and environmental factors on skin.
Grounded in its longstanding philosophy that beauty is a balance of science, nature and well-being, the brand’s research has resulted in 10 patents, 13 scientific publications, and 12 collaborations with leading research institutions worldwide.
This commitment to understanding skin aging continues to drive the evolution of Clarins’ most iconic skincare innovations.
Double Serum: Four Decades of Pioneering Skincare Innovation
First introduced in 1985, Double Serum has become a cornerstone of Clarins’ skincare expertise, combining the power of plant extracts with advanced scientific research.
Inspired by the skin’s natural hydrolipidic film, its pioneering dual-phase technology brings together water- and oil-soluble ingredients in a single anti-aging treatment.
Now in its ninth generation, Double Serum continues to evolve through scientific breakthroughs, including research in epigenetics, to address visible signs of aging associated with both time and environment/lifestyle.
More than 40 years after its debut, Double Serum remains an iconic bestseller and a testament to Clarins’ enduring commitment to skincare innovation.
Introducing A New Era of Double Serum Eye
The evening also spotlighted the new generation of Double Serum Eye, bringing Clarins’ expertise in skin longevity to the delicate eye contour.
Backed by more than 30 years of longevity science and seven years of epigenetics research, the next-generation treatment addresses visible signs of both chronological and lifestyle-related aging.
Its innovative dual-phase formula combines six plant extracts and five active molecules, including Organic Marjoram and Turmeric, to visibly target wrinkles, puffiness and dark circles while helping smooth and hydrate the eye contour.
Together, Double Serum and Double Serum Eye represent the next chapter in Clarins’ pursuit of skin longevity, uniting decades of scientific discovery, the power of plants and a holistic approach to beauty.
About Clarins
Clarins, was founded in a professional Parisian beauty institute by Jacques Courtin-Clarins in 1954. Clarins is family-owned and is distributed in more than 150 countries—offering skincare innovations for face and body, men’s, and makeup. With unique expertise in Phyto-chemistry, Clarins Laboratories are considered pioneers in the fields of plant science and technology. The brand values are rooted in an ongoing dialogue with consumers, an abiding respect for nature and people, and commitments to sustainable sourcing, including Les Domaines Clarins—two organic farms and open-air laboratories in France. In 2025, Clarins was Certified B Corporation. Currently carbon neutral, the company will further reduce its carbon footprint by 30% and become 100% plastic neutral using 100% recyclable packaging by the end of 2025. Partners include Pur Projet—more than 1,000,000 trees planted to date; Plastic Odyssey—a three-year expedition across three continents with 30 stopovers to fight against plastic pollution; and Mary’s Meals—more than 51 million school meals provided to children in need to date.
For more information, please contact Lucas Petry – Communications Director – lucas.petry@clarins.com
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SOURCE Clarins USA
