Exclusive savings of up to 51% off for power® members, plus free samples and a chance to win $500 in groceries for all customers
LAKEWOOD, Colo., Oct. 1, 2026 /PRNewswire/ — Crisp air, colorful leaves and cozy seasonal traditions are back, and so is Natural Grocers®‘ fourth annual Autumnfest celebration. From Oct. 8–10, customers can embrace the flavors and festivities of fall with free product samples, a chance to win $500 in groceries and exclusive savings of up to 51% off for {N}power® members. Seasonal offerings continue throughout October, including opportunities to reserve a premium Thanksgiving turkey and earn rewards through Natural Grocers’ free {N}power rewards program.
AUTUMNFEST FUN FOR EVERYONE
Whether you’re stocking up on seasonal favorites or simply stopping in for a little autumn inspiration, Autumnfest gives customers opportunities to celebrate the season. Customers are invited to visit their local Natural Grocers store Oct. 8–10 for free product samples and a chance to win $500 in groceries.
- Enter to Win $500 in Groceries: Customers can enter for a chance to win $500 in groceries by completing an entry form at their local store Oct. 8–10. One winner companywide will receive a $500 gift card.[i]
- Free Product Samples: Stop by any Natural Grocers location from noon to 2 p.m. local time, Oct. 8–10, to sample products from the retailer’s premium-quality private-label assortment.[ii]
{N}POWER MEMBER-EXCLUSIVE SAVINGS & PERKS
Members of {N}power, Natural Grocers’ free rewards program, can enjoy exclusive Autumnfest pricing Oct. 8–10, with savings of up to 51% off select products throughout the store.[iii] During the three-day event, members can save on premium-quality grocery, bulk, refrigerated, frozen, body care and supplement products, making it easier than ever to stock up on seasonal favorites and everyday essentials.
MORE SEASONAL SAVINGS
- Through Oct. 24: {N}power members can take advantage of Even More AffordableSM savings[iv] on more fall favorites such as, Annie’s Organic Soups ($3.79/14–14.03 oz), Natural Grocers® Brand Organic Coffee ($7.99/10 oz), Bob’s Red Mill® Gluten-Free Cornbread Mix ($3.49/20 oz), Natural Grocers Brand Organic Dried Apples ($3.99/7 oz), Beekeeper’s Naturals Propolis Immune Support Throat Spray ($9.79/1.06 oz) and more.
- Through Oct. 24: {N}power members can feed up to four people for under $14 with its Pumpkin Spice Pancakes good4uSM Meal Deal.[v] Click here for all current Meal Deals.
To sign up for {N}power, visit www.naturalgrocers.com/npower. Customers who join will receive a $2 reward off their next in-store purchase, plus over $12 in coupons, during their first month. Customers can also download the Natural Grocers App to unlock access to {N}power rewards, digital coupons and more.
FALL FLAVORS & FESTIVITIES AWAIT
From nourishing new recipes and autumn-inspired treats to family-friendly festivities and holiday meal planning, customers can find everything they need to make the most of October and beyond.
- Seasonal Recipes and Inspiration: Whether you’re craving cozy comfort foods or looking to elevate your next gathering, Natural Grocers offers a variety of new autumn recipes featuring seasonal ingredients and wholesome favorites. From savory Garlic Butter to Easy Sheet Pan Mediterranean Chicken, there’s something delicious for every table.
- Mark Your Calendar for Spooktacular: Families can look forward to Natural Grocers’ annual Spooktacular celebration, Saturday, Oct. 24 from 11:00 a.m. to 1:00 p.m. at participating locations for kid-friendly activities, treats and an opportunity to win a gift card worth up to $50.[vi]
- Reserve Your Thanksgiving Turkey Early: Natural Grocers exclusively partners with Mary’s Free Range Turkey® to offer the highest quality, humanely raised turkeys for the holiday season. Customers can choose from seven scrumptious options and reserve a bird of their choice online or in person at their local Natural Grocers location.
{N}power Members who reserve their turkey by Nov. 1, will receive a $5 reward, valid Nov. 16–Dec. 24.[vii]
Customers can learn more about what Natural Grocers has to offer by picking up the October edition (Vol. 111) of the Natural Grocers good4u Health Hotline® at their local Natural Grocers store or by visiting www.naturalgrocers.com.
ON-DEMAND DELIVERY THROUGH DOORDASH
Missing just a few ingredients for a recipe or simply craving some snacks? Customers can now shop thousands of Natural Grocers products online, including 100% USDA-certified organic produce, responsibly sourced meats and seafood, dietary supplements, body care, household essentials and other grocery favorites for on-demand or scheduled delivery through DoorDash. The new service offers customers a convenient way to access the high-quality products they trust while enjoying the same Always AffordableSM prices available in stores.
- To place an on-demand delivery order, customers can search for Natural Grocers in the DoorDash app or visit naturalgrocers.com/shop.
- Click here for a complimentary Autumnfest media kit.
- For media inquiries contact: media@naturalgrocers.com.
ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives or sweeteners (as defined by its standards), synthetic colors or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and free-range eggs. Natural Grocers’ flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its “Commitment to Community” and “Commitment to Crew.” In fiscal year 2025, the Company invested more than $16 million in incremental compensation and discretionary payments for Crew. Headquartered in Lakewood, CO, Natural Grocers has 175 stores in 22 states. Visit naturalgrocers.com for more information and store locations.
[i] NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents, 18 years or older, of the following states: AZ, AR, CO, ID, IA, KS, LA, MN, MO, MT, NE, NV, NM, ND, OK, OR, SD, TX, UT, WA, WI and WY. We reserve the right to correct errors. Void where prohibited by law. Sweepstakes starts on October 8, 2026 and ends on October 10, 2026. Winner will receive a $500 check at sponsor’s sole discretion. For official rules and complete details, visit www.naturalgrocers.com/sweepstakes. Sponsor: Vitamin Cottage Natural Food Markets, Inc.
[ii] Offer valid only from 12-2 p.m. on 10/8/2026 – 10/10/2026 for in-store customers at participating stores. Quantity limited to stock on hand, while supplies last, no rainchecks.
[iii] Offers are available only to {N}power members from 10/8/2026 to 10/10/2026 and are redeemable only for in-store and DoorDash-powered purchases at participating stores. Must enter account phone number at checkout to redeem. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices and cannot be redeemed for store credit or cash and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law. {N}power offers are subject to program terms and conditions available at www.naturalgrocers.com/npower.
[iv] Offers are available only to {N}power members from 9/25/2026 to 10/24/2026 and are redeemable only for in-store and DoorDash-powered purchases at participating stores. Must enter account phone number at check out to redeem. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices and cannot be redeemed for store credit or cash and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.
[v] Under price reflects portions of individual products. Price valid through 10/24/2026. Offers are available only to {N}power members from 9/25/2026 to 10/24/2026 and are redeemable only for in-store and DoorDash-powered purchases at participating stores. Quantity limited to stock on hand; no rain checks. Must enter account phone number at check out to redeem. Any stated discounts are on regular prices and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.
[vi] No purchase or payment necessary. Event will be held at participating stores on 10/24/2026 from 11:00 a.m. – 1:00 p.m. local time; bags will be given out first come, first served. Limit one bag per customer. While supplies last, no rainchecks. Void where prohibited. Crew and members of their household are not eligible. See store for details and additional terms.
[vii] $5 off reward is only available to registered {N}power members and is valid only from 11/16/2026 to 12/24/2026 participating Natural Grocers stores. To earn the $5 off reward, customers must reserve a turkey in-store with phone number or online with {N}power email address at naturalgrocers.com/turkeys by 11/1/2026. Reward is redeemable only for in-store purchases and will be applied to reserved Mary’s turkey. Reward may not be redeemed for gift cards, store credit or cash and may not be combined with other offers. Must present registered account phone number at checkout to redeem reward. Natural Grocers reserves the right to correct errors. Void where prohibited by law.
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SOURCE Natural Grocers by Vitamin Cottage, Inc.
