Third consecutive Best Buy-Side Programmatic Platform nomination follows Blockboard’s 2025 victory, while BlockVantage earns Best AI Tool recognition in its first year
NEW YORK, Sept. 16, 2026 /PRNewswire/ — Blockboard, the outcomes-driven advertising technology company built to bring greater trust, transparency and efficiency to digital media, today announced that it has been named a finalist in two categories at the 2026 Digiday Technology Awards:
- Best Buy-Side Programmatic Platform
- Best AI Tool – BlockVantage
The Best Buy-Side Programmatic Platform nomination marks the third consecutive year Blockboard has been recognized as a finalist in the category. It follows the company’s 2025 win, reinforcing Blockboard’s continued position among the industry’s leading programmatic platforms.
Blockboard’s growing trophy case also includes CEO and founder Matt Wasserlauf’s 2024 Digiday Technology Award for Founder of the Year. Together, these honors reflect multiple years of recognition for the company’s technology, leadership and commitment to addressing some of digital advertising’s most persistent challenges.
“To be recognized by Digiday for a third consecutive year, and in two categories, is an incredible honor for our entire team,” said Matt Wasserlauf, founder and CEO of Blockboard. “Winning Best Buy-Side Programmatic Platform last year validated our approach to building a more transparent and accountable advertising ecosystem. This year’s recognition of both Blockboard and our BlockVantage AI campaign tool shows that we are continuing to innovate while staying focused on what matters most: helping marketers eliminate waste, reach real audiences and generate stronger results.”
Blockboard was named a finalist for “Development of Verified AI Media,” recognizing its approach to combining artificial intelligence with trust-verified technology. The platform is designed to help advertisers plan, execute and measure campaigns across connected TV, online video, display, mobile and audio while providing greater clarity into how their media investments are being used.
Every impression purchased through Blockboard is pre-validated to help ensure that an actual person is behind the view. This approach allows marketers to essentially eliminate exposure to advertising fraud and wasted spending while directing more of their budgets toward real audiences and measurable outcomes.
The company’s second nomination recognizes the launch of BlockVantage, its AI-powered media-planning and campaign-activation tool. In its first year, BlockVantage was named a finalist for Best AI Tool, an early milestone for a platform created to simplify the traditionally complex process of launching digital and streaming television campaigns.
BlockVantage enables businesses to build media plans, identify target audiences, generate creative and launch campaigns through a streamlined experience. By making sophisticated advertising technology faster and easier to use, BlockVantage expands access to capabilities that have traditionally required significant time, expertise and resources.
The two nominations represent both sides of Blockboard’s mission: advancing enterprise-grade programmatic advertising while making powerful media technology more accessible to businesses of all sizes.
The Digiday Technology Awards recognize the companies and platforms driving innovation across advertising, media and commerce. Winners of the 2026 awards will be announced on September 22.
About Blockboard
Blockboard is a New York City-based advertising technology company helping brands and agencies plan, execute and measure digital media with greater trust, transparency and efficiency. Its platform combines artificial intelligence, advanced audience targeting and trust-verified blockchain technology to reduce advertising fraud and waste while helping marketers maximize the value of every media dollar. Blockboard supports campaigns across connected TV, online video, display, mobile and audio through managed-service and self-service solutions. For more information, visit www.myblockboard.com.
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