Partner Reed Kathrein Investigating Claims of Strong Sales Results Against Later Revealed Retailer Destocking and 33% Stock Crash; March 23 Lead Plaintiff Deadline
SAN FRANCISCO , Feb. 2, 2026 /PRNewswire/ — National shareholder rights law firm Hagens Berman is issuing an updated notice to investors in BellRing Brands, Inc. (NYSE: BRBR) regarding the March 23, 2026, lead plaintiff deadline accusing BellRing and certain of BellRing’s top executives of securities fraud.
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The suit alleges Defendants misled investors about the true drivers of BellRing’s 2025 sales growth. The truth emerged over a series of disclosures revealing that growth was allegedly fueled by retailers “hoarding inventory” to safeguard against prior supply chain shortages. When retailers finally moved to “destock” these excess levels, BellRing’s share price collapsed, leading to a 33% single-day crash.
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“We are investigating whether BellRing’s purported competitive moat was actually a mirage created by retailers over-ordering to avoid empty shelves, as the suit contends” said Reed Kathrein, the Hagens Berman partner leading the firm’s investigation of the claims alleged in the pending suit.
BellRing Brands, Inc. (BRBR) Securities Class Action:
The pending litigation alleges that BellRing and its executives issued misleading statements regarding the strength, sustainability, and drivers of its sales growth, as well as the impact of competition on demand for its products.
- Concealed Inventory Hoarding: The complaint alleges that BellRing’s strong reported sales during the Class Period did not reflect end-consumer demand or brand momentum. Instead, the results were materially attributable to temporary inventory stockpiling by several of its key customers as a safeguard against product shortages that had previously constrained BellRing’s supply.
- Foreseeable Drop Off: The lawsuit claims that once BellRing’s customers gained confidence that product shortages were over, they promptly reduced their inventory by selling through their overstocked inventory and reduced new orders.
- The “Hoarding Inventory” Admission: On May 6, 2025, after BellRing reported disappointing Q2 2025 financial results, BellRing’s CFO revealed that during the quarter “several key retailers lowered their weeks of supply on hand[,]”a couple of retailers “were a little bit hoarding inventory to make sure they didn’t run out of stock on the shelf[,]” and “[w]e thought this could happen.” But the CFO downplayed the headwind by assuring investors that “absolutely, no softness, no concern around consumption.” This news sent the price of BellRing shares down $14.88 (-19%).
- Earnings Collapse and Severe Market Reaction: On Aug. 4, 2025, BellRing reported Q3 2025 financial results revealing a disappointing narrowed sales outlook range. BellRing’s CFO blamed increasing competition and “consumption” had not outpaced “shipments.” But, one analyst expressed skepticism, pointing out “I might have expected consumption to be much higher given there was some destock in the third quarter.” This news sent the price of BellRing shares down $17.46 (-33%).
Next Steps: Contact Partner Reed Kathrein Today
Hagens Berman is a top-tier plaintiff litigation firm recognized for leading complex securities fraud class actions.
Mr. Kathrein is actively advising investors who purchased BRBR shares between November 19, 2024 – August 4, 2025 and suffered substantial losses.
The Lead Plaintiff Deadline is March 23, 2026.
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If you’d like more information and answers to frequently asked questions about the BellRing case and our investigation, read more »
Whistleblowers: Persons with non-public information regarding BellRing should consider their options to help in the investigation or take advantage of the SEC Whistleblower program. Under the new program, whistleblowers who provide original information may receive rewards totaling up to 30 percent of any successful recovery made by the SEC. For more information, call Reed Kathrein at 844-916-0895 or email BRBR@hbsslaw.com.
About Hagens Berman
Hagens Berman is a global plaintiffs’ rights complex litigation firm focusing on corporate accountability. The firm is home to a robust practice and represents investors as well as whistleblowers, workers, consumers and others in cases achieving real results for those harmed by corporate negligence and other wrongdoings. Hagens Berman’s team has secured more than $2.9 billion in this area of law. More about the firm and its successes can be found at hbsslaw.com. Follow the firm for updates and news at @ClassActionLaw.
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SOURCE Hagens Berman Sobol Shapiro LLP
